01 / Selected Work
Services and experiences shaped by evidence, iteration and reflection.
Each case shows the context, my role, the evidence that changed the direction, the resulting work and the remaining validation gaps.
Selected projects
Service design is the core, supported by UX thinking, visual communication and strategic framing.
Oxygen Oasis
Connecting shared land, resident participation and property support.
BagFlow
Designing a traceable high-speed-rail luggage journey across booking, station, train and arrival.
Scone Through Time
Turning Scottish food history into a teacher-led sequence of stories, decisions and discussion.
Common Ground
Turning the end of Glasgow 2026 into a clear first step toward local participation.
3.5tons
Giving a seven-day sustainable arts festival an operating and financial structure.